All Blog Posts Tagged 'journalists' (8)

Reading is fundamental. Writing is as well. But not all writing is created equal, particularly when it comes to writing for news. Maybe you’ve been there before. You need to write a press release but don’t have the slightest idea of where to start. You’re unsure about the content, the news factor of your story or what it’s worth. But you were always good in English, so you’ll figure it out. Or maybe you’ve been here: you have an important message to get out to the media and want give them all… Continue

PR pros continue to flock to PitchEngine to build digital press releases and share them with their medi… Continue

The space between media and public relations is filled with gray, but we're learning very quickl… Continue

I read a tweet from a journalist/blogger yesterday who advised a budding public relations rookie not to pitch. In his words, "Pitch=Spam". Interesting take, right? So, how does this guy get his news anyway? I was quick to chime-in to the newbie and clarify, "progressive journalists understand relationships" and legitimate pitches will be heard.… Continue

Last week I suggested those of us in the PR industry take time to PR It Forward. My thought is that those of us who are utilizing social media should share our knowledge (in… Continue

From the amount of response to PitchEngine, it's apparent that the majority of social media adoption is coming… Continue

With 140 word Tweets, IM applications and new social media release templates calling for narrow, bulleted points it's no wonder the journalism and PR communities are so vocal about social media these days. If I were a veteran newsie, I'd be a little dismayed too. … Continue

I've spent a considerable amount of time pouring over the contents of the two social media release and newsroom templates offered up by Todd Defren of Shift Communications and Canada's Social Media Group- Digital Snippets. … Continue