All Blog Posts Tagged 'smr' (6)

In a recent interview with Comet Branding Radio hosts Al Krueger and Sara Meaney, I was asked to reflect on what we've accomplished since… Continue

Here's a great post from PitchEngine member, Brian Solis, Principal of FutureWorks. I wanted to share this as it's a great example of putting the pieces together for a great, viral PR strategy. By utilizing the PitchEngine SMR in conjunction with a phenomenal corporate newsroom, Anheuser-Busch is able to truly communicate across the web. Thanks to Brian for letting us share it here! Anheuser-Busch Debuts AB-Extras.com; Fuses PR with Social Media to Humaniz… Continue

Unless you're an SEO-type who relishes keyword content in your url, or a PR pro sending your news through a traditional wire service, a shortened url is a quick way to help your readers share your content. If you want your news article, blog post or press release to get viral why not make it easier on the reader by including a "pre-shortened" url?
I've begun to include a shortened url inside each of my blog posts and will continue to use them in my social media releases (SMR). The easiest… Continue

This post comes courtesy of Jason Little from the Q4 Web Systems Blog. As an investor, he brings unique insight into the social media release discussion.
A Great Social Media Release Example
When the SEC announced the new Reg. FD g… Continue

This is a fast paced, digital world we're in. Sometimes when you get caught up in the excitement of social media, new technologies and new methods of communication, it's easy to outpace someone, especially those new PR and media pros discovering all this for the first time on a daily basis.
So, today I'm taking you all back to the basics. For some, it will be a welcome resource. For others, I hope it's a refreshing look at what social media offers media relations and some of the new tools… Continue

This weekend Todd Defren shared his latest version of the Social Media Release Template. The newest version pops with more social content than the previous version, which in my opinion is a good thing. I suspect adding more "technology" to the new press release template will draw some criticism from some, but for it will definitely expose PR pro… Continue